A guide to building a service pricing page: tiers, starting prices, inclusions, FAQs, and CTAs — so inquiries are higher quality.
What a pricing page should do
- Filter far-off-budget leads
- Reduce repetitive “how much?” chats
- Drive more prepared consultation CTAs
Use a simple 3-tier model (Basic / Popular / Premium), list inclusions and exclusions, and add FAQs under the table.
Per package, include
- Human package name
- Price or “from”
- 4–7 inclusion bullets
- Exclusions
- Time estimate
- Booking CTA
Build it on a Karyaku template and link it from the main menu.
